Snapchat Conversions API

REST discovered

Details

URL: https://tr.snapchat.com/v3/{PIXEL_ID}/events
Docs: https://developers.snap.com/marketing-api/Conversions-API/Introduction

Authentication

Snap OAuth app (client ID + client secret) oauth2 discovered Set up OAuth ↗

?access_token=<credential>

In Snap Business Manager, go to the Business Details section and create an OAuth app. You must be an Organization Admin, agree to the Snap Developer Terms and Snap Business Tools Terms, provide a name and redirect_uri, and save the displayed client_id and client_secret. For Public Profile API access, after creating the app, send the client_id to your Snap contact to be allowlisted as described in the Public Profile API getting started guide.